The popularity of Shinola stems from their simple designs reminiscent of the golden years of U.S. manufacturing. The brand grew from the automobile industry, which is why they’ve headquartered in Detroit despite the city’s economic downturn. The company’s ideology is to breathe life into the handicraft manufacturing industry by hiring local American workers. In addition to watches and bags, which is their principal line, in their New York store, they have a wide range of products not yet available in Japan, including bicycles, turntables, stationary, and even baseball gloves. There are also personal items that can serve as a memento of one’s trip, as well as an assortment of ladies items that make an excellent gift for that special someone. You’ll want to take the whole store home to have a little bit of the U.S.A. in your house.
Words: Kimi Suzuki
- SHINOLA SOHO
Address: 101 Prince Street, New York, NY 10012Tel: 929-395-0173Access: Prince StreetOpening hours: 11am-8pm (Monday-Saturday), 11am-7pm (Sunday)Open year round