Anticipating Fashion, the Vision of Tetsuya Okada
The entrepreneur launched Globe Specs, an eyewear store, at a time when prescription glasses were not considered to have a place in fashion.
At the beginning of his career, Tetsuya Okada did not imagine that he would go on to start his own business. The Hiroshima native, who spent several years in the United States, first worked in the banking sector before turning his attention to fashion. This was when he realised, in the early 1980s, the potential fashion for prescription glasses, and began to reflect on a project.
Globe Specs launched in 1998 and the brand now has three shops in Tokyo and Kyoto. Tetsuya Okada’s trendy selection and approach towards clients — with limited sales spaces but particular care taken with regard to customer services and relations — have twice won him the Best Optical Store Award at the Milan Trade Show.
More information about Globe Specs can be found on the brand’s website.
View this post on Instagram
TRENDING
-
Hayao Miyazaki, the Man Who Adored Women
The renowned director places strong female characters at the heart of his work, characters who defy the clichés rife in animated films.
-
‘Yukio Mishima: The Death of a Man’
A few months prior to his ritual suicide, the author was depicted in macabre photographs taken by Kishin Shinoyama.
-
Roland Barthes and Japan
From his travels to Japan in the 1960s, the author drew 'Empire of Signs', a book in which he details the things which caught his attention.
-
Recipe for ‘Okayu’ from the Film ‘Princess Mononoke’
This rice soup seasoned with miso is served by a monk to Ashitaka, one of the heroes in Hayao Miyazaki's film.
-
Yukio Mishima and the Acceptance of his Homosexuality in Post-War Japan
In 'Confessions of a Mask', a novel inspired by his life, the author details the struggle to accept his difference in a conservative society.